Craft breweries and other alcoholic beverage producers have been tweaking their recipes and finding ways to market … Read More
Expecting parents can win 40 weeks of NA Samuel Adams beer in Due Date, Brew Date contest
According to a recent survey commissioned by Samuel Adams and conducted online by The Harris Poll, only 17% of Americans … Read More
Marketing idea of the week: Employing a hypnotist for Dry January
Non-alcoholic beers continue to trend up, as many an email has told me this month, in the promotional push for Dry … Read More
Our Mutual Friend ready to celebrate 11 years in business with limited edition glassware, new beers
We've been celebrating a bunch of 10 year anniversaries in our Cheers to 10 Years Series. Just missing the arbitrary … Read More
These Veteran-owned craft breweries in Tennessee are raising a pint this Veteran’s Day
On Veterans Day, Americans will pay tribute to the men and women who have served in the United States Armed Forces with … Read More
SweetWater Brewing promotes ocean conservation with special edition 420
SweetWater Brewing Co. announced a new partnership with one of the world’s largest and best Aquarium’s, Georgia … Read More
New Holland brings back Mad Hatter due to popular demand, celebrates with a sweepstakes
New Holland Brewing Co. announced the return of one of the brewery’s most storied brands, Mad Hatter Midwest IPA. Mad … Read More
Brew the Mi Gente collab beer to honor contributions of Latino and Hispanic brewers
City Built Brewing Co. in Grand Rapids, Michigan, is embarking on a heartfelt mission to recognize and honor the … Read More
Craft beer marketing idea of the week: the DelaWeAre collaboration
Shoutout to the Delaware Brewers Guild and its awesomely named statewide collaboration campaign, DelaWeAre, which is … Read More
Marketing idea of the week: Peak Drift Brewing’s Meet the Farmers event and Certified South Carolina beers
One big advantage legit craft breweries will maintain over other beverage producers, is that local flavor. In the right … Read More