Beer is a versatile beverage. Choose from a hundred styles, and then put them in a variety of crazy glasses like you see … Read More
Search Results for: Craft Beer Marketing Idea of the Week
Urban Artifact crafts the world’s most expensive fermented beverage and more beers to know this week
Cincinnati's Urban Artifact says it didn't set out to create the world’s most expensive (and fruitiest) fermented … Read More
2022 Beer Branding Trends Part 2: Beyond Beer
Exploring an industry in flux — Brand Architecture, Beyond Beer and Reinvention This piece was provided by CODO … Read More
Anderson Valley Brewing promotes price stability amid Big Beer price hikes: ‘We actually like our customers’
Sometimes the best promotion is just honesty about the status quo. Our Marketing Idea of the Week goes to Northern … Read More
Brooklyn Brewery reformulates its Pilsner and more beers to know this week
Brooklyn Brewery is looking to hit it big with a broader audience by adding a reformulated premium lager to its core … Read More
Craft breweries support teachers and nurses with great promotions this month
Craft brewers are a charitable bunch. Hardly a week goes by without a brewery somewhere donating proceeds / promotional … Read More
Marketing idea of the week: Lord Hobo’s 6.17K charity run
Lord Hobo Brewing is expanding its 617 brand in more ways than one. There is the first, traditional way of course, with … Read More
Hop Valley explains weed-inspired Bubble Stash and more beers to know this week
Happy 4/20! ... *checks calendar again* ... Whoops! How do I do this every year … Anyway, we shall kick off the … Read More
Marketing idea of the week: A bag of trash for a beer this Earth Day via City Star Brewing
Let's revisit some of my favorite past Marketing Ideas of the WeekTM. Canton, Ohio’s Royal Docks Brewing Co. recently … Read More
Distribution update: Societe Brewing expands to NorCal + news from Round Trip, MobCraft, Medalla and more
With exactly one zillion breweries operating across America, distribution news is always a steady constant in … Read More