We have a lot of words on this site dedicated to the importance of marketing and branding. Going through that process … Read More
Search Results for: branding
Branding vs. graphic design for startup breweries
This is an excerpt from CODO Design’s newly published Craft Beer Branding Guide. CODO has spent years working with … Read More
A face for radio: Dig this craft beer branding podcast by CODO Design
CODO Design recently sat down to talk to Steve Schmidt on the Market the Brew podcast about craft beer branding … Read More
State of New York is branding its own beer to send to China
So, a cousin of mine lived in China for a few years. I asked him to sum up what China was all about, and he said that a … Read More
Meet the new Dust Bowl Brewing expanded beer portfolio (with new branding)
One expansion begats another. Dust Bowl Brewing Co. just announced some significant additions on the heels of opening … Read More
Craft beer branding trends: Positioning through visual aesthetics
I always looked forward to grocery shopping as a kid. As soon as we’d get to the store, I’d break away from my mom and … Read More
Branding Fernson Brewing — a prairie road trip into positioning and storytelling
Branding update: Finnegans shows off packaging for Hoppy Shepherd
Finnegans is an awesome, self-sustaining and inspirational social business. Through the sale of its craft beer, … Read More
Define your brewery’s culture through branding
I remember about six years ago when a few breweries started to open up in my town. It was interesting to watch as each … Read More
Fort Collins Brewery soul searches during rebranding, shows off canning
Fort Collins Brewery (FCB) announced significant changes to its packaging artwork, beer recipes and the introduction of … Read More