This column was provided by CODO Design, a food and beverage branding firm, and authors of Craft Beer, Rebranded. This … Read More
Search Results for: trademarks
Billion-dollar Ballast Point sold to a Chicago brewery I’ve never even heard of, Constellation prefers Corona Hard Seltzer
What? [Drops breakfast beer in lap] Kings and Convicts Brewing Co. started brewing for the public in Highwood, Ill., in … Read More
We are off this week, so here are 27 craft beer articles to be thankful for
Let’s be honest, 2019 has had its awful moments, but during Thanksgiving week we shove that awfulness to the side and … Read More
Q&A: A designer and a lawyer walk into a brewery … to discuss creating and protecting a compelling brand
This column was provided by CODO Design, a branding firm based in Indianapolis. They’ve worked with breweries across the … Read More
Brand extensions, line extensions and cobranding: Learn how to tap into brand equity to grow your brewery’s reputation and revenue
This column was provided by CODO Design, a branding firm based in Indianapolis, IN. They’ve worked with breweries across … Read More
Clever joke or pun-intentional lawsuit? Let’s talk craft beer names and trademark infringement
Craft brewers are a clever bunch. Just a cursory glance down the beer aisle at a nearby market proves the point. Product … Read More
Appetite for injunction: Oskar Blues sued by Guns ‘N’ Roses over Guns ‘N’ Rosé beer brand
Welcome to the trademark jungle, Canarchy, it gets worse here every day. A billion outlets are reporting that Guns ‘N’ … Read More
“Blueberry Muffin” beer is not on tap at the Trademark Office
By Taylor Foss [email protected] How does a nice frosty Blueberry Muffin sound on a hot summer day? No, not the baked … Read More
Five steps to master your trademark search
No one wants confused customers -- especially in the craft beer industry -- which has a crazy amount of brands and … Read More
Constellation closes two Ballast Point locations, stops plans for another and comes to terms with its crazy $1 billion buyout
Constellation is the third biggest beer producer in America, and its Mexican import brands continue to kill it. In fact, … Read More