Heineken H41 Bottle image buildup from additive studios on Vimeo. Variety has never been an enormous part of the Heineken philosophy. Consistency, tradition, purity — these make beer companies great. Here’s an example: Central to the famous “Heineken taste” is the brand’s A-yeast. It was first used 130 years ago by Dr. Elion (a brewmaster who … Continue reading Today’s weird yeast strain: Heineken launches H41, using rare ‘mother’ yeast discovered in Patagonia