We at CBB are experts in the art of the pun, and obviously so are many craft breweries. And at this point, I felt we’d seen them all. Like a Facebook content screener, I have become desensitized to them all at this point. Hopped off hop puns. Barley remember any malt puns. CANnot think of an original packaging play on words. But then here comes Public Offering Brewing Co. in the South Broadway neighborhood of Denver.
Instantly, that made me giggle, thinking of all the formerly indie-minded breweries who grew so big that they had to sell to big-time investors and become what they formerly rebelled against. But then it hit me that “Public Offering” is also taking back the idea all together when it opens this fall. Public Offering’s name is a nod to the idea that beer isn’t the only offering made to the public—the whole brewery is.
But wait, there is more to the name as founder Cody Higginbottom has an investment banking background to boot.
Close the polls. The ballots are in. Public Offering Brewing is our favorite craft brewing business name.
“The entire concept of the brewery is creating a place where everyone not only feels a connection to the brewery but that they feel like they’re a part of it,” says Higginbottom. “For so many people, beer can be a common bond and the catalyst for conversation and friendship. We just want to take it one step further and make our customers and community feel like our brewery is their brewery and create one big neighborhood of beer loving friends.”
Higginbottom worked with Chord Design Studio and Novum Contracting Group to bring his vision of the brewery to life. Anchoring the taproom are views of the 10-barrel brewhouse which is enclosed with floor-to-ceiling windows with bar seating all around that allow guests to see the entire process from grain to glass. The eye-catching taproom, which blends industrial with natural elements to provide a bright, comfortable and inviting space, boasts an indoor pergola, barrel roof, large community tables, front and back roll-up garage doors, as well as a 2,000-square-foot back patio with plenty of parking on site.
Higginbottom’s brewing background includes 10 years of homebrewing, a Craft Brewing certificate from Regis University and an internship at Station 26 Brewing under the tutelage of Wayne Waananen and Allen Anderson. He has spent the bulk of his brewing career honing in on beer processes and recipes, even launching a pilot program allowing Denverites to submit anonymous feedback.
Public Offering Brewing’s ever-evolving tap list will include a well-balanced menu that leans towards hoppier beers, as well as other beer styles. The brewery aims to lend their ear to the community on what they want to drink and see on the menu.
“It has been such a long and challenging road to open so the moment we open those doors to the public it will feel like such an amazing accomplishment,” says Higginbottom. “I’m so excited to share our beers and taproom with everyone. I hope the community joins us along the journey—we want them to be a part of it every step of the way!”
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