For the second video in our Craft Beer, Rebranded series, we’ll be discussing how to conduct a brand audit to weigh your brand equity ahead of your brewery’s rebrand. Learn more and buy your book bundle at www.craftbeerrebranded.com. Craft Beer, Rebranded (and its companion workbook) are a step-by-step guide to help you map out a … Continue reading Weighing your brewery’s brand equity: Craft Beer, Rebranded, Episode 2