Craft Beer Marketing Awards go global in 2021, add pandemic and human rights marketing categories

The Craft Beer Marketing Awards (CBMA’s) announced its 2021 Awards Program is expanding and will accept entries from around the world in beer, hard seltzer, and cider. Entries are open from October 1, 2020 and will be accepted through January 29, 2021. In fact, you can enter right here.

The CBMA’s was founded last year and features over 30 categories that celebrate the very best of beer marketing and the teams, and individuals behind them. Breweries, their agencies, artists and marketing partners are invited to enter their top work.

The 2021 CBMAs consist of over 30 categories that cover all aspects of brew marketing — from labels to logos and tap handles to taprooms. Most notably, new this year are two special categories to reflect recent events: a Pandemic Marketing Category which looks at original marketing done during the Covid-19 outbreak, and the Human Rights Category celebrating those who support the fight for equality for all through different forms of marketing and design.

Some of the other award categories include:

Best Can Design
Best Tap Handle Design
Best Original Video
Best Merchandise Design
Best Use of Social Media
Best Website Design

All categories are judged by an influential and respected panel of over 150 beer, marketing, and design experts. The CBMAS judging process is a robust, credible, and transparent digital scoring system. To see the full list of categories, click here.

https://www.facebook.com/TheCraftBeerMarketingAwards/videos/884602425370511/

Entries will be divided up into five regions across the globe:

The Americas
UK
Europe
APAC – Asia & Pacific (including Australia & New Zealand)
MENA, Africa & Beyond

Platinum and Gold Crushies will be awarded in each region. A newly designed Global Crushie will be awarded to those who opt-in to be judged at a global level in addition to a regional entry.